Dodge has been helping its parent company, Chrysler, promote its new slogan "imported from Detroit" thanks to CEO Sergio Marchionne. The company recently moved into the top two floors of The Dime Building, in downtown Detroit. Approximately seventy employees will represent the brand at this location, helping design and promote the new Dodge line.
One of the vehicles Dodge is focusing on is the new Dart. The Dart represents the Dodge Renaissance, a resurrection of a popular American auto maker. It will be one of the first vehicles that represents a new age in the company's history. For the past couple years it has taken steps to stabilize its business but the future looks bright and we're exciting to be part of it.
The all new Dodge Dart comes with a starting price of $15,995, slightly below much of the competition. With that, drivers who are eco-friendly will see 26 MPG City and an amazing 41 highway thanks to Dart's green engine.
Dart will potentially be the first of many vehicles to make Dodge even more popular than it already is. We look forward to seeing what comes next.